
Ahmed bin Saeed opens Arabian Travel Market 2025
The 32nd edition of the event at the Dubai World
Trade Centre features a record 2,800 exhibitors from 166 countries
His
Highness: Guided
by the vision of our leadership, Dubai continues to consolidate its position as
a leading global destination for tourism and a key meeting point for industry
stakeholders
“The longstanding success of ATM highlights Dubai’s pivotal role in
fostering strategic partnerships that drive the growth and advancement of the
global tourism industry”
ATM 2025 is organised
under the theme ‘Global Travel: Developing Tomorrow’s Tourism Through Enhanced
Connectivity’
Held from 28
April to 1 May, this year’s event sees significant growth in participation
across global markets
ATM Travel
Tech has expanded by more than 26% this year, reflecting the sector’s
increasing integration with technology and innovation
Government of Dubai
Media Office – 28 April 2025: His Highness
Sheikh Ahmed bin Saeed Al Maktoum, President of Dubai Civil Aviation Authority,
Chairman of Dubai Airports, and Chairman and Chief Executive of Emirates
Airline and Group, today opened the 32nd edition of Arabian Travel
Market (ATM), a leading global event for the travel and tourism industry, being
held from 28 April to 1 May at the Dubai World Trade Centre.
Bringing together professionals and
leaders from across the global travel sector, including leisure, business
events (MICE), luxury, and corporate travel, this year’s event features a
record 2,800 exhibitors from 166 countries and is expected to welcome 55,000
attendees.
During the
opening, His
Highness Sheikh Ahmed bin Saeed said that
the strong turnout at this year’s Arabian Travel Market reflects Dubai’s
position as a leading global hub for tourism, travel and hospitality, and
underscores the emirate’s growing role in shaping the future of the global
tourism sector.
His Highness
said: “Guided
by the vision of our leadership, Dubai continues to consolidate its position as
a leading global destination for tourism and a key meeting point for industry
stakeholders, bringing together investors, decision-makers, experts and leading
travel agencies from around the world. The
longstanding success of Arabian Travel Market highlights Dubai’s pivotal role
in fostering strategic partnerships that drive the growth and advancement of
the global tourism industry.”
His Highness
added: “The events and exhibitions sector remain a vital driver of Dubai’s
economic growth. The success of Arabian Travel Market, along with other major
events hosted by the city throughout the year, reflects our steady progress
towards achieving a key objective of the Dubai Economic Agenda D33, which is to
position
Dubai among the world’s top three cities for business and specialised tourism
by 2033.”
Following the official inauguration, His Highness toured the exhibition halls, accompanied by His Excellency Helal Saeed Almarri, Director General of the Dubai Department of Economy and Tourism; Her Excellency Hessa bint Essa Buhumaid, Director General of the Community Development Authority; and His Excellency Lieutenant General Mohammed Ahmed Al Marri, Director General of the General Directorate for Identity and Foreigners Affairs in Dubai.
Key
Highlights
His Highness was briefed on key
highlights of the 32nd edition of Arabian Travel Market, which has recorded a
significant increase in international exhibitor participation, with a 20% rise
from Asia, a 15% increase from the Middle East, more than 12% growth from
Europe, and continued growth from Africa and the Americas.
ATM 2025 is being held under the theme ‘Global
Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity’,
underlining the vital role of cross-border collaboration, industry
partnerships, and community engagement in reshaping the future of tourism and
advancing sustainable practices.
Several new features are debuting at ATM
2025. Responding to growing demand for a dedicated platform for business
events, IBTM@ATM has been launched this year. The new sector provides a
specialist zone for business events suppliers to connect with buyers through
pre-scheduled appointments and business exchanges. IBTM@ATM will also host a
dedicated conference exploring key industry trends, staged on the new Business
Events Stage.
ATM Travel Tech has expanded by more
than 26% this year, reflecting the sector’s increasing integration with
technology and innovation. A new Start-Up and Innovation Zone has been
introduced, showcasing 21 pioneering companies reshaping the future of travel.
The zone also offers an immersive VR experience, allowing visitors to explore
new possibilities and transformative solutions within the travel ecosystem.
Commenting on the opening of ATM 2025, Danielle
Curtis, Exhibition Director ME, Arabian Travel Market, said: “From
next-generation technologies and the rise of travel start-ups to the
introduction of IBTM@ATM, this year’s edition of ATM highlights an industry
that is more connected, innovative and resilient than ever before. We are proud
to offer a platform that fosters global collaboration, drives impactful
business opportunities, and helps shape the future of travel.”
ATM
Conference
His Highness
Sheikh Ahmed bin Saeed Al Maktoum was also briefed on the renowned ATM
Conference, which returns this year with more than 200 speakers leading over 70
sessions across the Global Stage, Future Stage, and the newly launched Business
Events Stage. The
conference programme will explore emerging trends, share global best practices,
and discuss strategies to unlock new opportunities while addressing key
industry challenges.
This year’s programme covers a diverse
range of topics, including the future of aviation, emerging trends in
hospitality, climate action initiatives, and the adoption of Artificial
Intelligence (AI) across the sector.
On the first day, Cassie Kozyrkov, CEO
of Kozyr, a leading international expert in AI and Google’s first Chief
Decision Scientist, hosted the opening session on the Future Stage on how the
travel industry can lead in AI adoption.
The second day of the ATM Conference
will feature the annual Ministerial Session, which will explore how tourism
growth can be unlocked through enhanced connectivity. The session will bring
together the Ministers of Tourism from Bahrain and Lebanon, alongside the CEO
of Trip.com, to discuss how infrastructure, innovation and inclusion can build
robust tourism frameworks that empower communities and enhance cross-border
accessibility.
On day three, Paul Griffiths, CEO of
Dubai Airports, will address the Global Stage to examine the future of aviation
in an era of transformation and global disruption. Meanwhile, key findings from
the IBTM World Trends Report will be shared on the Business Events Stage.
The final day will feature in-depth
market insight sessions on Asia Pacific, as well as a dedicated spotlight on
India’s burgeoning tourism sector. A major highlight on closing day will be the
ATM Start-Up Competition, offering a platform for emerging entrepreneurs and
innovators to pitch their ideas and redefine the future of travel.
ATM 2025 forms part of Arabian Travel
Week, a ten-day festival of travel and tourism events held annually in Dubai.
Over its three-decade history, ATM has played a pivotal role in facilitating
over USD2.5 billion in industry deals and advancing the Middle East’s tourism
landscape.
Organised in collaboration with Dubai
World Trade Centre, ATM 2025’s strategic partners include the Dubai Department
of Economy and Tourism (DET) as Destination Partner; Emirates as Official
Airline Partner; IHG Hotels & Resorts as Official Hotel Partner; and Al
Rais Travel as Official DMC Partner.
For the latest news and updates from ATM
2025, please visit: https://hub.wtm.com/category/press/atm-press-releases/
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