Arabian Travel Market to gather global AI experts to explore new frontiers in travel

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TECNO, the global leader in technology and artificial intelligence, has gone beyond being just a competitor in the Saudi market; it achieved a remarkable breakthrough with a growth rate exceeding 1000% within a short period.
Through smart strategies combining sports sponsorships, adopting the latest technologies, and aligning with Saudi Arabia’s Vision 2030, TECNO has built an outstanding success story worth highlighting.

What exactly did TECNO do? And how did it earn Saudi consumers' trust so powerfully?
The numbers and details reveal the full story.

How Did TECNO Fuel the Passion of Millions Through the AFC Champions League?

As the official supporter of the AFC Champions League, TECNO leveraged sports as a bridge to connect with a wide audience.
Through sponsorship of major tournaments, TECNO successfully enhanced the fans' experience by integrating cutting-edge AI technologies, making every match more interactive and exciting.

How Does TECNO Support Saudi Arabia’s Vision 2030?

Believing in the importance of empowering the next generation, TECNO launched impactful community initiatives, most notably the "Legends of Tomorrow" U-12 Football Championship in Riyadh.
The tournament featured 8 academy teams, with the champion awarded a SAR 10,000 cash prize, while other teams were honored with TECNO devices in recognition of their talent and passion.

How Did TECNO Amaze the Audience During the AFC Cup?

TECNO set out to make its presence at the AFC Cup unforgettable through several innovative activations, most notably a spectacular drone show.
On a historic night celebrating Al-Ahli Club’s triumph in the AFC Elite League, TECNO launched a stunning aerial performance featuring 900 drones that painted artistic visuals across Jeddah’s skies.

The show narrated an inspiring story of a young Saudi boy dreaming of becoming a football star, evolving into vibrant scenes showcasing Saudi national symbols like the emblem and traditional Bedouin tents, culminating with imagery representing the ambitions of Vision 2030.

These moments were captured using the FlashSnap feature powered by AI from the CAMON 40 Pro 5G smartphone, symbolizing the fusion of Saudi heritage and global innovation.

Through this celebration, TECNO reaffirmed its deep commitment to supporting Saudi sports, emphasizing that athletic success is an essential part of societal development—and that TECNO is a true partner in the Kingdom’s journey toward a brighter future.

https://drive.google.com/file/d/1CJr_l0qZYQ_24qwUGQxGYpDT-5BJzDg-/view?usp=sharing

What Sets the CAMON 40 Pro 5G Apart?

The CAMON 40 Pro 5G was crafted to break traditional limits and deliver outstanding features, including:

• Ranked #1 globally by DXOMARK for smartphone photography under $600.
• Equipped with innovative AI-powered imaging capabilities.
• Designed to capture unforgettable moments efficiently and professionally, whether on the foTECNO x AFC - V.mp4otball field or in everyday life.

What Do the Numbers Say About TECNO’s Performance in Saudi Arabia?

The numbers tell the story loud and clear:

• 1000% growth in sales compared to the previous generation.
• Complete sell-out of pre-order stock within the first five days.

These results reflect that Saudi consumers did not just witness innovation with TECNO—they experienced quality, trust, and satisfaction firsthand.

Conclusion: TECNO... Passion, Intelligence, and Boundless Achievements

From supporting sports to empowering future generations, and from pioneering smart devices to achieving exceptional growth, TECNO proves that real success is built on commitment, passion, and visionary thinking.
The future with TECNO promises even more inspiring innovations and milestones that will continue to empower and captivate the world.

To learn more about TECNO’s products and innovations, visit:

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The newest addition to Galaxy S series, with high-performance hardware, pro-grade camera and flagship-level AI

Riyadh,  – May 13, 2025 – Samsung Electronics Co., Ltd. today has revealed the full specifications of the  Galaxy S25 Edge, a category-defining slim smartphone joining the Galaxy S series. Crafted with style and strength in mind, Galaxy S25 Edge strikes a new balance of premium, pro-level performance in a resilient titanium body only 5.8mm thick. S25 Edge delivers on the S series legacy, integrating an iconic Galaxy AI-enabled camera and unleashing a new realm of creativity in an effortlessly portable device.

“Galaxy S25 Edge is more than a slim smartphone. The superior engineering that brought this revolutionary smartphone to life illustrates a commitment to precision and overcoming barriers that helps Galaxy deliver truly unexpected premium experiences for people around the world,” said TM Roh, President and Acting Head of the Device eXperience (DX) Division at Samsung Electronics. “S25 Edge not only marks a breakthrough for its category, but it also accelerates important innovation across the mobile industry.”

Exceptionally Sleek and Strong Design

With a thin 5.8mm chassis, the Galaxy S25 Edge is a remarkable feat of engineering that reimagines nearly every element of smartphone design for an even more compact and convenient experience. Its refined frame bridges form and function at just 163 grams, taking slim smartphones to the next level while staying true to the Galaxy S series’ unified design.

Alongside its streamlined silhouette comes exceptional resilience. The optimally curved edges and sturdy titanium frame offer enduring protection for everyday use. The latest Corning® Gorilla® Glass Ceramic 2, a new glass ceramic material that delivers engineered toughness, is used for the front display to yield both vibrancy and strength on Galaxy S25 Edge.

Dynamic Creativity with a Pocketable 200MP Camera

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Riyadh, Saudi Arabia – May xx, 2025 – Samsung Electronics Saudi Arabia proudly announces its selection to provide cutting-edge LED display solutions to enhance the iconic King Fahd International Stadium in Riyadh. This initiative is part of a comprehensive redevelopment program across the Kingdom, gearing up for the AFC Asian Cup Finals in 2027 and the FIFA World Cup 2034.

The stadium's renovation is spearheaded by Saudi Binladin Group (SBG), a leading Saudi-owned construction firm, under a broader initiative aimed at transforming major sports. Samsung’s next-generation LED technologies are set to deliver an unparalleled fan experience, redefining engagement within the stadium.

Samsung’s contribution includes large-format LED displays designed to enrich live sports and entertainment events with dynamic, high-resolution visuals. This project marks a collaborative effort with joint venture system integrators Bigabox Productions and Colour Sound Experiment, both renowned for their expertise in delivering immersive audio-visual experiences for large-scale venues.

“Samsung is honored to be part of this transformative journey,” said Mr. Hendrick Lee, the president of Samsung Electronics Saudi Arabia. “Through our innovative display technologies and partnership with Saudi Binladin Group, Bigabox Productions, and Colour Sound Experiment, we aim to create unforgettable experiences for fans at the newly renovated King Fahd Stadium, while contributing to the future of sports and live events throughout Saudi Arabia.”

“We are incredibly proud to be awarded the contract to deliver and install LED solutions at King Fahad Stadium" Said Dean Grave the Managing Director of Bigabox, added "In partnership with Colour Sound. This iconic project marks a major milestone, and we’re especially excited to be working with Samsung — a global leader in LED technology. Samsung’s innovation, quality, and unwavering support have been instrumental to the success of this collaboration, and we look forward to delivering a world-class experience and global aspirations.”

The collaboration underscores Samsung’s ongoing commitment to support facilitating digital transformation across key infrastructure and entertainment venues in the Kingdom. Working closely with SBG, local partners, and key stakeholders, Samsung is poised to deliver a project that is anticipated to set a new regional standard for innovation in stadium audio-visual solutions.

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About Samsung Electronics Co., Ltd.

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• Customer satisfaction increased by 13% compared to the previous fiscal year.
• Customer retention grew by 6.2% year-over-year.
• Genuine parts sales rose by 20% over the past year.

Jeddah, Saudi Arabia – May 12, 2025: Marking a significant achievement in operational excellence, Nissan Saudi Arabia’s Aftersales team has been recognized by Nissan Global for their outstanding performance in fiscal year 2024 and their key contribution to advancing the brand’s global customer experience and service standards.

Nissan Saudi Arabia’s key aftersales performance indicators showed remarkable growth over the past year. Customer satisfaction rates rose by 13% compared to 2023, while customer retention increased by 6.2%, reflecting growing trust in the services provided. On the revenue and market value front, genuine parts sales recorded a strong 20% growth, driven by a series of awareness campaigns led by Nissan Saudi Arabia. These campaigns were designed to raise customer awareness about the important role of genuine parts in ensuring safety and maintaining quality standards, while also emphasizing the potential risks posed by counterfeit components.

On this occasion, Kamal Al Hajj, Director of Aftersales Services at Nissan Saudi Arabia, expressed his pride and gratitude, stating: “We are honored to receive this recognition from Nissan Global. It is the result of collective effort and dedicated work to deliver exceptional experience for our customers. Our close partnership with Petromin Nissan and their ongoing support has been the cornerstone of these achievements. We remain determined to strengthen our leadership by offering innovative solutions tailored to our customers’ needs and aspirations.”

This recognition underscores Nissan Saudi Arabia’s qualitative progress in advancing Nissan’s global vision to elevate aftersales services and enhance standards of quality and innovation in customer service. It also highlights the value of the successful partnership with Petromin, which played a key role in achieving these outstanding results in one of Nissan’s most strategic markets in the Middle East. Furthermore, this global acknowledgment reflects trust in Nissan Saudi Arabia’s efforts to enhance aftersales services and supports its journey toward sustained market leadership, by building an integrated and customer-centric service ecosystem that fosters long-term satisfaction and loyalty.

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About Nissan Motor Co., Ltd. 

Nissan is a global car manufacturer that sells a full line of vehicles under the Nissan and INFINITI brands. Nissan’s global headquarters in Yokohama, Japan, manages operations in four regions: Japan-ASEAN, China, Americas, and AMIEO (Africa, Middle East, India, Europe & Oceania).