LAUNCH OF FIRST-EVER DSF AUTO SEASON SET TO ACCELERATE FESTIVAL’S EPIC 30TH ANNIVERSARY INTO HIGH GEAR

LAUNCH OF FIRST-EVER DSF AUTO SEASON SET TO ACCELERATE FESTIVAL’S EPIC 30TH ANNIVERSARY INTO HIGH GEAR

24 December 2024 - 20:27

written : رشاد اسكندراني

hotel_booking

Rashad Iskandrni

 

 

From thrilling drift competitions and high-tech gaming zones to exclusive car showcases and endurance races, DSF Auto Season will deliver unforgettable adrenaline-fueled automotive adventures from 1 to 12 January 2025

 

Immersive automotive activations take over the city at iconic locations like Dubai Hills Mall and more

 

Eye-catching convoys - including supercars, customised vehicles, and Ducati motorcycles - will drive through Dubai’s scenic routes and feature in pop-up events, celebrating automotive culture in grand style

 

Plus, dining pop-ups will blend automotive flair with culinary and community experiences

 

Dubai, United Arab Emirates, 24 December 2024: The iconic annual Dubai Shopping Festival (DSF) is accelerating the city’s biggest-ever celebrations into full gear with the highly anticipated launch of the first-ever DSF Auto Season, celebrating automotive culture in grand style from 1 January to 12 January 2025. Providing residents and visitors the chance to experience the best of Dubai’s perfect weather for the season during DSF’s monumental 30th-anniversary edition, citywide adrenaline-fuelled adventures will feature an action-packed calendar of all things automotive - from showcases of the latest craftsmanship to thrilling competitions, exclusive experiences, parades, and engaging meetups to spotlight the world of cars, bikes, speed, and cutting-edge technology. 

 

Organised by Dubai Festivals and Retail Establishment (DFRE),  DSF Auto Season will cater to car enthusiasts, families, and adventurers alike with everything from classic car showcases to futuristic concepts, combining breathtaking displays with thrilling experiences. 

 

Here’s what to expect:

 

CITYWIDE EVENTS

The Dubai Hills Mall Car Showcase from 1 to 12 January will offer visitors a chance to explore over 90 unique vehicles, ranging from timeless classics to cutting-edge models, displayed in distinct, visually engaging zones. The experience includes a thrilling Gaming Truck Activation with VR automotive games, exclusive giveaways, and a grand prize of a luxury car.

 

From 3 to 5 January, Circuit De Meydan x DSF Auto Season will deliver a blend of automotive and cycling excitement. The event will feature 20 custom-modified cars by PowerDose alongside bespoke bicycles by Bike On. Guests can witness the exclusive reveal of two Mercedes models, compete in VR gaming, and enjoy competitions for the fastest lap and best-looking bicycle, all set against a backdrop of innovation and adrenaline.

 

At The Drift Home x DSF Auto Season from 9 to 12 January, Dubai Festival City Mall will host a high-octane drifting competition. For just AED 30, attendees will have the opportunity to experience thrilling rides alongside professional drivers or even test their skills with expert guidance. Visitors will have the chance to experience two adrenaline pumping laps with one of the 50 internationally certified drift drivers for AED 200 per person and learn to drift with a professional trainer of up to 20 minutes for AED 500. Showcasing over 20,000 horsepower and featuring internationally certified drift drivers, this event promises electrifying competitions and action-packed performances across its four-day schedule.

 

The Mirdif Motor Show will take place on 10 and 11 January at Mirdif City Centre, featuring over 700 vehicles and a variety of activities for all ages. This grand exhibition will be a key highlight of the DSF Auto Season, offering an exciting showcase of power, performance, and design.

 

The Michelin 24H Dubai will take place on 11 and 12 January at the Dubai Autodrome as part of the prestigious Hankook 24H Series. Fans will witness world-class endurance racing with high-performance cars and elite teams. Highlights include nighttime racing, access to the Fan Zone, garage tours for VIP ticket holders, and the awards ceremony celebrating the winners of both the DSF Auto Season and the 24-hour race.

 

On 12 January, the season will conclude with the WEB3 Auction at the Dubai Design District MOTB Stage. This exclusive event will showcase rare automobiles and unique automotive NFTs, offering collectors a thrilling opportunity to bid on one-of-a-kind items worth over AED 50 million.

 

PARADES

DSF Auto Season will also feature a series of captivating parades to join and watch out for. The Yalla Dubai x DSF Auto Season on 2 January, starting at Super Car Majlis (SCM), Oman and ending at Hatta Wadi Club, will celebrate the spirit of unity and adventure between the two nations. This stunning convoy of vehicles will journey across a scenic route, offering a symbolic connection between Oman and the UAE. 

 

The PowerDose Parade will take place on 3 January from 3pm to 4pm, starting at Power Dose in Nad Al Hammar and culminating at DXBike. Featuring a unique line-up of over 20 custom-designed cars valued at more than AED 20 million, the parade will offer a rare opportunity to witness automotive innovation and craftsmanship. At the end point, visitors can interact with the car owners and admire these exceptional vehicles, many of which will be seen in public for the first time. 

 

The Super Cars Parade, kicking off on 4 January, will showcase an awe-inspiring lineup of the world’s most luxurious and high-performance vehicles. Beginning and ending at Dubai Hills Mall, this spectacular procession will highlight the elegance and power of iconic supercars. Enthusiasts will marvel at the sleek designs and roaring engines as the parade transforms the streets into a dynamic display of automotive excellence. 

 

The Dubai Ducati Ride 2025 (DDR25) scheduled for 4 January will start at the Wheels of Arabia Ducati Showroom and end at Reform Social & Grill, bringing Ducati riders a city tour featuring Dubai’s iconic landmarks and stunning skylines. At the end point, participants will display their bikes for the public while enjoying Italian food such as pizzas and gelato, as well as Ducati-themed movies and slideshows. The event will feature giveaways, merchandise, and a lucky draw, along with a kid’s corner, creating a family-friendly atmosphere for all attendees. 

 

On 8 January, the 24H Dubai Parade will showcase the elite cars participating in the 24H endurance race. Starting and ending at the Dubai Autodrome, the parade will offer fans an up-close experience with race teams, drivers, and high-performance vehicles. Visitors can explore the Fan Zone, enjoy automotive-themed activations, and attend the race to witness incredible driving, pit stops, and team strategies. VIP ticket holders will have the exclusive opportunity to tour the garages and interact with the teams, making this a must-see event for motorsport enthusiasts. 

 

The Mirdif Motor Show Parade, starting and ending at Mirdif City Centre on 10 January, will be part of Dubai’s largest auto exhibition. Featuring over 700 vehicles, including trucks, classic cars, supercars, motorbikes, and police cars, the parade will make its way to the rooftop parking lot, where the main showcase will take place. Family-friendly activities such as remote-control car races, face painting, and safety workshops will ensure a fun-filled day for visitors of all ages.

 

CAFÉ POP-UPS

Adding to the excitement of DSF Auto Season, a series of unique activations and meet-ups will take place at citywide locations, combining automotive flair with dining, entertainment, and community engagement. On 3 January, the Defenders Meet-Up will bring together enthusiasts for a one-of-a-kind gathering in the serene desert landscapes of Al Marmoom, offering a unique opportunity to connect over their shared passion for this iconic vehicle. Meanwhile, Cars & Cookies will roll into Flat12 Café at Port Rashid on 5 January, inviting the car community to showcase their wheels and indulge in the café’s offerings for a day of camaraderie and automotive pride.

 

The Broncos Meet-Up will take place on 9 January, also at Al Marmoom, where fans of the classic vehicle will unite in a picturesque desert setting for another unforgettable gathering. On 10 January, Block 92 at Jumeirah Sunset Mall will offer visitors a chance to savour premium coffee while entering a draw to win an exclusive Bugatti experience, complete with a personal chauffeur for a day.

 

Adding another thrilling element, the Bikers Café Meet-Up on 4 January at Jumeirah Street will feature the latest lineup of motorcycles from top manufacturers and dealerships. Attendees can explore a curated selection of apparel and merchandise while connecting with like-minded enthusiasts in a vibrant atmosphere that celebrates the passion for motorcycles and the joy of shared experiences.

 

Visitors can navigate through the endless excitement of this year’s festival through the all-new digital DSF Map - an interactive online guide to explore all of the season’s iconic and only-in-Dubai experiences, festival favourites, ever-popular signature events, and brand-new additions waiting to be discovered across the city. 

 

UAE residents can get rewarded for keeping up to date on all the DSF news on the Dubai Shopping Festival website. The DSF 30th anniversary competition, running until 12 January, brings a thrilling chance to win an exciting prize worth a whopping AED 30,000 by simply registering details on the DSF website. 

 

Dubai Shopping Festival is supported by Key Partners Dubai Islamic Bank and VISA, and Strategic Partners which include: Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza), Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, DHAM (Al Seef, Bluewaters, Ibn Battuta Mall, Nakheel Mall and The Outlet Village), Emirates Airline, ENOC, e&, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira), Merex Investment (City Walk and The Beach, JBR), and talabat.

 

For more information, visit the Dubai Shopping Festival website and follow @DubaiFestivals on Instagram and TikTok.

- Ends -

 

About Dubai Shopping Festival 2025:

This year, Dubai proudly celebrates the 30th anniversary of its iconic annual Dubai Shopping Festival (DSF) from 6 December 2024 to 12 January 2025. The monumental 30th edition of DSF is the city’s most incredible, most memorable, and out-of-this-world celebration, with an action-packed calendar of 38 wonder-filled days brimming with non-stop, day-in-day-out moments for everyone, every day, in every corner of the city. This year's not-to-be-missed season of DSF pays an epic tribute to three decades of welcoming the world to celebrate everything that makes Dubai extraordinary. DSF’s eagerly anticipated experiences bring together the very best that the city has to offer, including A-list stars, unique-to-Dubai attractions, exceptional hospitality, a thriving gastronomy scene, ever-popular outdoor pop-up community experiences, the biggest-ever shopping deals, and incredible chances to win life-changing prizes. Plus, some of the world’s most spectacular New Year’s Eve celebrations, as well as joyful festive experiences and free enchanting immersive displays of lights, fireworks, drones, and pyrotechnics, promise endless excitement for everyone - all set against the backdrop of the city’s perfect weather for the season.

 

About Dubai Festivals and Retail Establishment

Dubai Festivals and Retail Establishment (DFRE), an agency of Dubai’s Department of Economy and Tourism (DET), is responsible for developing Dubai’s retail and festival sectors and supporting the positioning of Dubai as a world-class tourism destination with year-round family entertainment, shopping and events.

 

For further information, please contact:

Dubai Economy and Tourism
mediarelations@dubaidet.ae

 

مواضيع ذات صلة

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Kimpton KAFD Riyadh Unveils Leadership Team Ahead of Landmark Opening

Rashad Iskandrni

First hotel in KAFD, Kimpton KAFD Riyadh appoints leadership team to champion human-first hospitality

 

[Riyadh, Saudi Arabia - July 8 2025] Kimpton KAFD Riyadh, the city’s highly anticipated new lifestyle luxury hotel, has announced the appointment of its senior leadership team ahead of opening. The diverse new team, comprising of an exceptional group of hospitality professionals, will shape a refreshingly personal guest experience at the property when it rolls out the welcome mat to guests from all over the world. Set to be the first hotel in the landmark King Abdullah Financial District (KAFD), Kimpton KAFD Riyadh  will bring a new dimension of style and warmth to the heart of this dynamic new district.

A trailblazer in the boutique lifestyle luxury space, Kimpton Hotels & Restaurants is known for bold, design-led approach and an ethos of genuine connection and inclusivity. With the “Come as you are” spirit at its core, the Riyadh property will offer a distinctly personal stay that celebrates individuality, community, and local culture.

Notably, Kimpton KAFD Riyadh will be the first hotel to open in KAFD and the very first Kimpton property in the Middle East - a dual milestone that underscores its role in shaping the district’s emerging business, lifestyle, and cultural landscape.

Rabih Beaino has been appointed General Manager, bringing more than two decades of hospitality leadership across the region. With a strong focus on people-first culture and guest experience, Rabih has consistently led teams to deliver meaningful impact across all facets of hotel operations.

Joining him are several key appointments, including three accomplished Saudi nationals in leadership roles, reflecting the hotel’s commitment to supporting Saudi talent and contributing to the Kingdom’s ongoing localisation and Saudisation goals.

“Our mission at Kimpton KAFD Riyadh is simple. We’re creating a space where guests and colleagues feel genuinely welcome, seen, and inspired. We are proud to have such a talented, diverse leadership team who bring this spirit so vibrantly to life, while helping to nurture and elevate Saudi talent within our growing industry,” says Rabih Beaino, General Manager.

New leadership appointments include:

  • Abdullah Al OthmanHotel Manager, a seasoned Saudi hospitality leader with more than two decades of operational experience across the Kingdom’s flagship properties. Abdullah plays a pivotal role in championing Saudi talent development and guest experience excellence.
  • Mohammed TaqiDirector of Rooms, brings an extensive background in launching and transforming leading properties, including the first JW Marriott Hotel in Saudi Arabia. A strong advocate for mentorship and innovation, he will shape the hotel’s guest journey from arrival to departure.
  • Abdullah EtwadiDirector of Human Resources, is an expert in workforce engagement and Saudisation strategy, with a passion for building inclusive, supportive environments where both people and careers can thrive.
  • Dalia Saad ZeaitDirector of Sales & Marketing, is a dynamic commercial leader with a strong track record of driving strategic growth across the Saudi and Bahraini markets. Dalia brings both deep market knowledge and a creative lens to the hotel’s brand and business development.
  • Michele Di BonitoDirector of Culinary, an award-winning Italian chef whose global experience, from Michelin-starred restaurants to iconic dining destinations, will shape the hotel’s distinct F&B offerings, curated with both heart and craft.

A nurturing space where personality leads

Reflecting Kimpton’s global ethos of human-first, design-led hospitality, Kimpton KAFD Riyadh  is set to offer a refreshingly unscripted hotel experience in the Kingdom - one that celebrates individuality, local culture, and genuine connections. The leadership team’s diverse perspectives and shared commitment to this vision will guide every aspect of the guest and colleague journey.

“We look forward to welcoming guests and creating an experience that feels both thoughtfully curated and joyfully personal, the very essence of what makes a Kimpton stay unique” adds Rabih Beaino.

-End-

منذ 18 ساعة . News

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Boutique Group launches Diploma Program to cultivate the next generation of Saudi hospitality and culinary leaders

Rashad Iskandrni


Rendered image of the Red Palace

Riyadh, Kingdom of Saudi Arabia – July 08, 2025 – Boutique Group, a Saudi hospitality company dedicated to transforming historic and culturally significant palaces into boutique hotels, is proud to announce the launch of its annual Diploma Program. The initiative is designed to empower talented young Saudi nationals with the world-class skills and knowledge necessary to excel in the dynamic fields of hospitality and culinary arts.

Launching in September 2025, this comprehensive nine-month program offers two specialized tracks: Culinary and Pastry Arts and International Hospitality Management. The theoretical foundations of each track will be delivered by two of Europe’s most esteemed institutions: the renowned École Ducasse Paris Campus (France) for Culinary and Pastry Arts, and the globally recognized Les Roches Crans-Montana (Switzerland) for International Hospitality Management. This academic experience will be followed by invaluable practical training placements at leading hotels across Europe, providing participants with crucial real-world exposure.

Upon successful completion of the program, graduates will transition into professional roles at The Red Palace in Riyadh, one of Boutique Group’s flagship properties slated to open in 2026. This unique opportunity offers a direct pathway to contributing to a landmark project within Saudi Arabia’s burgeoning luxury hospitality sector.

Developed in strategic partnership with the Ministry of Tourism and the Human Resources Development Fund (HRDF), this Diploma Program underscores Boutique Group’s commitment to Saudi Arabia’s Vision 2030. By investing in national talent, the program aims to elevate service standards, enrich cultural representation, and strengthen the Kingdom’s position as a premier global tourism destination.

To ensure a highly personalized and impactful learning experience, participation in the inaugural year is limited to just 50 exceptional students. Future intakes will be evaluated for potential expansion based on program success and demand.

Dania Al-Obaid, People and Culture Executive Director at Boutique Group, emphasized the strategic importance of the program, stating: "The Diploma Program reflects Boutique Group’s commitment to nurturing local talent capable of delivering a distinctly Saudi hospitality experience to the highest international standards. Through our portfolio of cultural and historic palaces, we are redefining luxury hospitality with authenticity and depth. We take great pride in empowering Saudi youth to serve as the proud ambassadors of our rich heritage and culture."

Eligibility Criteria for Aspiring Candidates:

·        Must be a Saudi national.

·        Must be 21 years of age or older.

·        Possess 1 to 2 years of demonstrable experience in relevant sectors such as hospitality, tourism, guest services, or food and beverage.

·        Advanced English proficiency.

·        Be willing and able to commit to a full-time, nine-month international training program, including residency overseas.

·        Must not have previously received support from the Human Resources Development Fund (HRDF).

Eligible candidates are invited to apply through the Boutique Group website, where detailed job listings can be found. To find out more and apply, please visit: www.boutiquegroup.com/careers

Applications open on 6 July 2025, and will close on 17 July 2025.

 

-ENDS-

Boutique Group's Media Hub 

For media enquiries, please reach out to: salogla@boutiquegroup.com

About Boutique Group: 

Boutique Group is a hospitality company wholly owned by Saudi Arabia’s Public Investment Fund (PIF). The group develops, manages and operates historical and cultural palaces in the Kingdom and transforms them into ultra-luxury boutique hotels to revive the vibrant national heritage with the authentic culture of the Kingdom, and provide an exceptional and unique hospitality experience. In addition, the group translates the commitment of the PIF to developing promising sectors in the Kingdom and contributing to the diversification of the Saudi economy.  

Website: https://boutiquegroup.com 

Social media: @BoutiqueGroupSA 

منذ 19 ساعة . News

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Esports World Cup Foundation and Spotify Announce New Partnership for EWC 2025

Rashad Iskandrni

 

Spotify Named Official Audio Streaming Partner for Esports World Cup 2025

 

 

 

Please use the link here to access the media kit.

 

Riyadh, Saudi Arabia (July 8, 2025) – The Esports World Cup Foundation (EWCF) today announced a partnership with Spotify, the world’s most popular audio streaming subscription service, as the official audio streaming partner for the Esports World Cup 2025 (EWC). The collaboration will bring fans an immersive audio experience throughout the world’s largest esports and gaming event—powered by Spotify’s library of over 100 million tracks.

As part of the partnership, Spotify will launch the EWC Music Hub, featuring official tournament anthems that form part of the EWC music identity, along with Spotify-curated gaming playlists designed to elevate the in-game and fan experience. The partnership also includes artist collaborations and on-site content creation with EWC creators and fans, aiming to deepen the personal connection between sound and gameplay.

Music will take centre stage at EWC 2025. Earlier this month, the Esports World Cup Foundation announced that global icon Post Malone will headline the Opening Ceremony on 10 July. The event will also include the live debut of Til My Fingers Bleed, performed by DINO of SEVENTEEN, Duckwrth, and Telle Smith of The Word Alive, alongside appearances by GRAMMY-nominated producer Alesso and renowned cellist Tina Guo.

 

“Our partnership with Spotify extends the Esports World Cup experience beyond the arena, inviting fans into the heart of the tournament through music and sound,” said Mohammed Al Nimer, Chief Commercial Officer at the Esports World Cup Foundation. “This partnership brings our EWC Music vision to life: blending original music, global artists, and fan-driven playlists to create deeper connections with audiences and celebrate our unique ecosystem.

“We’re thrilled to partner with the Esports World Cup, a global event that shares our passion for music, fandom, and culture,” said Akshat Harbola, Spotify’s Managing Director for MENAP.

“On Spotify, we’ve seen firsthand how music and gaming come together to create powerful, immersive moments. In fact, Saudi Arabia has the highest share of music streamed via gaming consoles on our platform globally—a clear signal that music is a core part of the gaming experience here.

Together, we’re creating iconic experiences and content that inspire and elevate the gaming community.”

Returning to Riyadh, Saudi Arabia, from July 7 to August 24, 2025, the Esports World Cup Festival will unite gaming and esports communities for a global celebration of gaming and esports culture. With esports tournaments, live music, retro arcades, anime cafes, cosplay, creator studios, and more, the EWC Festival will offer millions of fans exclusive experiences celebrating their love of the game. 

 

The Esports World Cup 2025 will feature 2,000 elite players and 200 Clubs from over 100 countries, competing in 25 tournaments across 24 games for a record-breaking $70+ million prize pool. To learn more about EWC, visit esportsworldcup.com and follow Esports World Cup Foundation on LinkedIn

 

# # #

About The Esports World Cup

The Esports World Cup (EWC) is a premier annual sporting event and global celebration of competitive excellence and esports fandom. The competition features a unique cross-game format that pits the world's top esports clubs against one another for the largest prize pool in esports history. Returning to Riyadh, Saudi Arabia, in the summer of 2025, the EWC will bring gaming and esports communities together again to crown the next Esports World Cup Club Champion. esportsworldcup.com.

 

About Spotify

Since its launch in 2008, Spotify has revolutionised music listening. Our move into podcasting brought innovation and a new generation of listeners to the medium. In 2022, we took the next leap, entering the fast-growing audiobook market, continuing to shape the future of audio.

Today, more listeners than ever can discover, manage and enjoy over 100 million tracks, nearly 7 million podcast titles on Spotify. We are the world’s most popular audio streaming subscription service with more than 678 million users, including 268 million subscribers in more than 180 markets.

منذ 19 ساعة . News

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Hisense and Liajlehum Association Renew Partnership with a Special Community Event at Panorama Mall

Rashad Iskandrni

Riyadh, Saudi Arabia, 7 July 2025 – As part of its ongoing commitment to corporate social responsibility and inclusive community engagement, Hisense, the global leader in consumer electronics and home appliances, hosted a special event in collaboration with the Liajlehum Association for Serving People with Disabilities at the Hisense Fan Zone in Panorama Mall, Riyadh.

Held on July 2, the event brought together members of the Liajlehum Association for Serving People with Disabilities for an afternoon of interactive and engaging activities. Mr. Moteb Alshammary attended on behalf of Hisense Saudi Arabia, underscoring the company’s ongoing commitment to inclusive community partnerships. Throughout the event, Hisense distributed commemorative gifts as a gesture of goodwill, aiming to create a joyful experience and strengthen community connection.

The Liajlehum Association, chaired by Her Highness Princess Nouf Bint Abdulrahman Al Saud, plays a vital role in empowering people with disabilities and raising awareness through strategic partnerships that support Saudi Vision 2030.

This initiative follows the success of the previous year’s collaboration in June 2024 and forms part of a broader effort to support meaningful engagement with diverse segments of society.

Mr. Leo Hu, General Manager of Hisense in Saudi Arabia, remarked: “We are honored to renew our partnership with the Liajlehum Association, and we extend our sincere appreciation to Her Highness Princess Nouf Bint Abdulrahman Al Saud for her continued leadership. Collaborations like this reflect our shared commitment to creating inclusive and positive social impact.”



“At Hisense, we believe technology is more than innovation; it’s a tool for empowerment. We remain committed to delivering smart, reliable, and high-quality solutions that enhance everyday life,” he added.

Hisense continues to solidify its position as a company that places innovation and social engagement at the core of its strategy, through purposeful initiatives that reflect its vision of harmonizing technology with humanity.

For more information about the event, follow Hisense Saudi Arabia on social media:

Visit: www.hisenseksa.com

#Hisense_SaudiArabia #SmartTechnology #PlayAndWin #ExceptionalTech #TrustedPerformance #Hisense

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About Hisense
Founded in 1969, Hisense is a globally recognized leader in home appliances and consumer electronics with operations in over 160 countries, specializing in delivering high-quality multimedia products, home appliances, and intelligent IT solutions. According to Omdia, Hisense ranks No. 2 worldwide in total TV shipments (2022-2024) and No. 1 globally in the 100-inch and over TV segment (2023-2024). As the first official partner of the FIFA Club World Cup 2025™, Hisense is committed to global sports partnerships as a way to connect with audiences worldwide.

For more information, please visit: www.hisenseksa.com

 

 

منذ 19 ساعة . News

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Roberto Cavalli Gold Collection Debuts at Sephora Middle East

Rashad Iskandrni

A renowned collection embodying the region’s passion for luxury and elegance

 

 

United Arab Emirates July 2025 Roberto Cavalli proudly announces the debut of its renowned Gold Collection at Sephora in the Middle East, marking a significant milestone in luxury fragrance exclusivity in the forthcoming region. A curated selection from the Roberto Cavalli’s Gold Collection will be available from the first week of July, online and in Sephora stores across the GCC region, UAE, KSA, KWT, BAH, QAT, and OMAN. The fragrances include Divine Oud, Noble Woods, Splendid Vanilla, Sublime Tonka, and Tobaccomore.

Renowned for its sensuality, richness, and maximalist elegance, the Roberto Cavalli fashion house shares a deep connection with the region, celebrated for its appreciation of luxury design and artisanal perfumery.

Honoring the opulent vision of the golden allure of Italian lifestyle, the Roberto Cavalli Gold Collection is a testament to the finest craftsmanship in fragrance. Each scent in the collection is meticulously composed around a signature note, elevated with the world’s most exclusive natural ingredients to create an unparalleled olfactory experience.

§  Divine Oud – For the divine Cavalli lover. Highly addictive, luxurious, and complex. Divine Oud combines Oud with a bouquet of roses, raspberry, and violet.

 

§  Noble Woods – For the noble Cavalli lover. Contrasted, intense, and spicy, Noble Woods combines cedarwood's strength with the incandescent power of cardamom and black pepper.

 

§  Splendid Vanilla – For the splendid Cavalli lover. Romantic, delightful, and energetic. Splendid Vanilla prolongs creamy, generous vanilla through an exquisite bouquet of rose and magnolia, with a top note of black pepper for energy and intensity.

 

§  Sublime Tonka – For the sublime Cavalli lover. Alluring, enticing, and captivating. Formulated around the root note of the tonka bean, Sublime Tonka melds cinnamon with aromatic sage and tobacco.

 

§  Tobaccomore – For the tantalizing Cavalli lover. Lavish, rich, and vivid. The fragrance is a voluptuous and sensual elixir wrapped in a trail of warm, balsamic tobacco notes. Discover how it deepens into a captivating base of musk, ambrocenide, labdanum resinoid, and patchouli for a truly opulent and enduring aroma.

The Gold Collection bottles are designed for an enticing testament to Italian luxury. The dark chocolate-colored bottle is topped with the iconic gold Roberto Cavalli monogram logo and a gold nameplate.

The Roberto Cavalli Gold Collection Eau de Parfums will be available in 100mL at Sephora in the Middle East – in-stores and online.

---

 

 

About Inter Parfums, Inc.
Operating in the global fragrance business since 1982, Inter Parfums, Inc. produces and distributes a wide array of prestige fragrance and fragrance-related products under license agreements with brand owners. The Company manages its business in two operating segments, European based operations, through its 72% owned subsidiary, Interparfums SA, and United States based operations, through wholly owned subsidiaries in the United States and Italy.

The portfolio of prestige brands includes Abercrombie & Fitch, Anna Sui, Boucheron, Coach, Donna Karan/DKNY, Emanuel Ungaro, Ferragamo, Graff, GUESS, Hollister, Jimmy Choo, Karl Lagerfeld, Kate Spade, Lacoste, MCM, Moncler, Montblanc, Oscar de la Renta, Roberto Cavalli, and Van Cleef & Arpels, whose products are distributed in over 120 countries around the world through an extensive and diverse network of distributors. Inter Parfums, Inc. is also the registered owner of several trademarks including Lanvin

and Rochas. 

 

About Roberto Cavalli

Founded in 1970, Roberto Cavalli is a leading Italian brand in fashion, accessories and luxury lifestyle.
Defined by a glamorous contemporary aesthetic, the brand is the quintessential expression of Italian excellence, craftsmanship and its Mediterranean origins. The Roberto Cavalli portfolio is positioned within the luxury segment and includes the Home, Junior, Eyewear, Perfumes, Watches and Just Cavalli collections. Roberto Cavalli SpA is currently owned by Auriel Investment SA. www.robertocavalli.com

منذ يوم . News

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Samsung Introduces Future-Ready Mobile Security for Personalized AI Experiences

Rashad iskandrni

New innovations including Knox Enhanced Encrypted Protection, updated Knox Matrix threat response and quantum-resistant Secure Wi-Fi strengthen privacy and user control for upcoming Galaxy smartphones

 

Riyadh, Saudi Arabia – Jul 7, 2025 - Samsung Electronics Co., Ltd. today announced a new set of security and privacy updates rolling out with its upcoming Samsung Galaxy smartphones with One UI 8. These updates reinforce Samsung’s commitment to delivering powerful, trusted mobile technology in a rapidly evolving digital world by introducing new protections for on-device AI, expanding cross-device threat detection and enhancing network security with quantum-resistant encryption.

 

Next-Generation Mobile Security for AI Personalization

Samsung is introducing Knox Enhanced Encrypted Protection (KEEP),[1] a new architecture designed to safeguard the next generation of personalized, AI-powered features, as its latest innovation in mobile security. KEEP creates encrypted, app-specific storage environments within the device’s secure storage area, ensuring that each app can access only its own sensitive information and nothing more.

Supporting Galaxy’s Personal Data Engine (PDE),[2] KEEP helps secure a user’s deeply personal insights – such as routines and preferences – that enable features like Now Brief and Smart Gallery search. These insights stay entirely on-device, protected by KEEP and further secured by Knox Vault, Samsung’s tamper-resistant hardware security environment. The result is a seamless foundation for Galaxy AI that delivers personalized intelligence while keeping data tightly contained and under the user’s control.

KEEP’s system-level structure allows it to scale across Galaxy AI innovations. In addition to PDE, it now protects Now Brief, Smart Suggestions and other on-device features that rely on user-specific inputs – enabling more advanced AI experiences without compromising privacy. With KEEP, Samsung is redefining how mobile devices safeguard data in the background to elevate privacy from a setting to an embedded design principle.

 

Smarter, More Connected Threat Response with Knox Matrix

As AI becomes more integrated across the ecosystem, Samsung is advancing protections that offer not just stronger security, but greater transparency and control for users, with Knox Matrix leading the way. Through One UI 8, Samsung is evolving Knox Matrix to deliver more proactive and user-friendly protection for connected Galaxy devices. When a device is flagged for serious risk – such as system manipulation or identity forgery – it is designed to automatically sign out of the Samsung Account, cutting off access to cloud-connected services to prevent threats from spreading.[3]

Users are notified across their connected Galaxy devices and guided to the ‘Security status of your devices’ page, where they can review the issue and take action. Even devices without the latest security status updates trigger a yellow-level warning, helping users respond before vulnerabilities grow.

Together, these updates make Samsung Galaxy’s ecosystem-level protection more dynamic, intuitive and visible, empowering users to maintain trust across all their devices with more confidence and clarity.

 

Secure Wi-Fi Strengthened with Quantum-Resistant Encryption

In continuation of its commitment to quantum-safe security, Samsung is bringing post-quantum cryptography to Secure Wi-Fi,[4] extending the trusted approach first introduced on the Galaxy S25 series through Post-Quantum Enhanced Data Protection (EDP). Secure Wi-Fi is now being upgraded with a new cryptographic framework[5] designed to strengthen network protection against emerging threats, particularly those anticipated in the era of quantum computing. This enhancement secures the key exchange process at the core of encrypted connections, helping ensure robust privacy even over public networks.

Quantum computing, once fully realized, could undermine many of today’s data protection methods. By integrating post-quantum cryptography, Secure Wi-Fi is built to withstand future attacks that capture encrypted data with the intent to break it once quantum technology matures – a tactic known as “harvest now, decrypt later.” This upgrade fortifies the secure tunnel between Galaxy devices and Samsung servers, reinforcing the integrity of data transmissions in high-risk environments like public Wi-Fi.

In addition to this future-ready foundation, Secure Wi-Fi offers a suite of advanced privacy features:

·      Auto Protect: Automatically activates in public places like cafés, airports or hotels, securing Wi-Fi connections without requiring user action.

·      Enhanced Privacy Protection (EPP): Encrypts internet traffic and routes it through multiple layers, combining packet encryption and relay to anonymize device information and help prevent tracking.

·      Protection Activity: Provides visibility into protection history by showing which apps and networks were secured and how much data was encrypted over time.

 

A Trusted Platform with Built-In Safeguards

In addition to its latest innovations, Samsung continues to strengthen the core protections that underpin the Galaxy experience. These features reflect a multi-layered security approach that protects across hardware and software, while giving users greater visibility and control:

·      Knox Vault secures sensitive credentials such as passwords, PINs and biometrics in a physically isolated environment, helping to keep them protected even if the main operating system is compromised.

·      Auto Blocker helps provide defense by default, blocking unauthorized app installs, restricting command-based attacks and mitigating risks from potential zero-click threats.

·      Advanced Intelligence Settings gives users the option to turn off online data processing for AI features, so personal information can stay on-device, fully under their control.

·      Enhanced Theft Protection helps protect personal data even in high-risk situations such as robbery, using safeguards like Identity Check and Security Delay to prevent unauthorized access.

 

This latest set of updates reinforces Samsung’s long-standing commitment to mobile security that evolves with innovation. It strengthens on-device privacy for personalized AI with KEEP, expands transparency and user control through Knox Matrix, and introduces quantum-resistant protection to Secure Wi-Fi for a more future-ready Galaxy experience. As new security challenges emerge, Samsung remains focused on delivering safeguards that are built in, always on and ready for what’s next.

 

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About Samsung Electronics Co., Ltd.

 

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, digital signage, smartphones, wearables, tablets, home appliances and network systems, as well as memory, system LSI and foundry. Samsung is also advancing medical imaging technologies, HVAC solutions and robotics, while creating innovative automotive and audio products through Harman. With its SmartThings ecosystem, open collaboration with partners, and integration of AI across its portfolio, Samsung delivers a seamless and intelligent connected experience. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

 



[1] Available on Galaxy smartphones and tablets with One UI 8 or later.

[2] The Personal Data Engine functions when the Personal Data Intelligence menu is on. Analyzed data will be deleted once the Personal Data Intelligence menu is turned off.

[3] Available on Galaxy smartphones and tablets with One UI 8 or later. Availability may vary by model and/or market.

[4] Secure Wi-Fi offers free protection of up to 1024MB per month for Android OS 13 or later, and 250MB per month for Android OS 12 or earlier versions. Availability details may vary by market or network provider and connectivity is subject to applicable network environments.

[5] This upgrade applies a post-quantum cryptographic algorithm certified under NIST FIPS 203 (ML-KEM). Availability may vary by market, model, and OS version.

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