Behavioral economics of enterprise password management
Written by: Niresh Swamy, Enterprise Analyst at ManageEngine
When someone asks how you start a typical weekday, your answer likely includes the usual suspects, be it waking up, brewing coffee, or maybe even a quick scroll through the news. But almost inevitably, in the post-pandemic world where remote work has become commonplace, it also includes logging in to work.
Buried in this mundane act is a timeless truth we often overlook. It’s part of a modern ritual that every hybrid worker performs quietly, instinctively, like it's muscle memory—a ritual that organizations everywhere rely on, day in and day out, to protect their business integrity.
It’s not glamorous. It’s rarely questioned. But it defines the frontline of enterprise security: It’s the password routine.
While the password routine is something that is of importance to organizations, for employees, it is simply a part of the daily grind, an afterthought tucked between calendar invites and coffee refills, driven more by habit than by a conscious understanding of its security implications.
The subtle art of choosing a password
So, this is how it goes, right?
When you join an organization, you are added to their corporate network. Immediately, you are instructed to choose a password that you will use to log in to work, remotely or otherwise.
Now let's be honest, at this particular juncture, how many of us put the security of the organization over our everyday convenience?
Yes, there are organizational policies that demand that you choose complex passwords. But let’s face it, most of us still choose the nearest mental shortcut—the very same password we’ve used for years in other places, tweaked just enough to meet the bare minimum requirements, likely written down somewhere.
Alright, let’s say we do this for organizational routines where forgetting a password is a hassle, because there are compliance policies to navigate, reset procedures to follow, and IT support to involve. In a bureaucratic work setting like that, reusing an easy-to-remember password makes a certain kind of sense. We, however, carry the same behavior into our personal lives too, where support is limited and the consequences of a breach can be far more personal, yet we often choose convenience over security.
We know password reuse is bad. So, why do we still do it?
Organizations tend to overlook this underlying behavioral pattern and instead respond by piling on layers of compliance training and rigid security protocols over already burdensome password routines. This is because they often choose to treat password misbehavior by their workforce as a knowledge problem. They assume that if employees knew better, they'd practice better password hygiene.
That's just not it. This behavior is due to deeply hard-coded cognitive biases that drive us towards making decisions that express our wariness towards anything that falls beyond the boundaries of the familiar.
Bounded rationality
Just enough is good enough.
The concept suggests that when people are bounded by limits such as time, information, and cognitive resources, they don't seek to make the perfect decision, but rather choose to settle with a satisfactory one.
We aren’t trying to get security wrong. We are simply trying to get our job done. Managing passwords is mentally exhausting, so we settle for shortcuts like browser autofill or reused passwords. It is not laziness. It's simply an efficient trade-off in our mental cost benefit calculation.
Availability heuristic
If I remember it, it must be right.
This cognitive bias suggests that people verify the integrity or truth of something based on how easily they can recall an example or piece of information to justify it. The more recent or personal it is, the more integral or secure people feel regardless of actual evidence.
We manage passwords the same way we manage memories: by leaning on what’s easiest to recall. So, we stick with variations of the same password or reuse ones from other accounts. We don't choose these passwords because they are secure, which they aren't, but because they are cognitively available. We equate memorability with safety, even when that makes us more vulnerable.
Loss aversion
I’d rather not lose access than make it more secure.
This cognitive principle refers to the fact that people feel the pain of loss more vividly than they feel the pleasure of potential gains.
For many users, the fear of being locked out feels more immediate than the risk of a cyberattack. This anxiety drives habits like writing passwords down, reusing passwords from personal accounts, or using system defaults. It is not that people do not understand the risks. It is that the need for uninterrupted access often outweighs the promise of long-term protection.
Expecting perfect decisions from a workforce in imperfect circumstances often proves futile. If secure behavior feels like a burden, it means the system wasn’t built with people in mind. While security practices could be inculcated with a training video, the buck does not stop there.
Bridging the gap between the familiar and the secure
To truly support secure behavior at scale, organizations must take the burden of password management out of employees’ hands. Organizations need to reduce the likelihood of human error and bypass the biases that lead to password fatigue, reuse, or insecure storage. The best way to prevent risky password behavior is to remove the need for passwords altogether.
Adoption of authentication tools that allow the use of passkeys, SSO, and magic links remove the friction points where users typically falter.
Passkeys are a shift in default behavior. Instead of forcing users to recall or manage credentials, passkeys use device-bound cryptographic keys that sync securely across devices. In places where passkeys can't be applied, SSO can be enabled for cross-organzational access. SSO streamlines access across platforms with a single credential or authentication touchpoint. By centralizing login, users aren’t juggling dozens of entry points.
To further eliminate the biases that interfere with password management, organizations can take advantage of the use of passkey-enabled vaults that take away the need for password management by the individual. Once these systems are in place, organizations can then, with training that enables value-based engagement, show employees how these systems make security go hand-in-hand with productivity.
These upgrades bypass bounded rationality by removing the mental strain of managing access under pressure because the fewer decisions people need to make, the fewer chances they have to settle for whatever gets them through the day. And when there’s nothing to remember, the availability bias has no room to work its illusion. The choice disappears, therefore so does the risk. For users who fear getting locked out more than being breached, this is a shift that matters, because now they get security without sacrificing access.
So when an organization adopts such controls that take away the dependency on the user's cognitive biases, they’re not just deploying a security measure. They’re making a behavioral intervention. They’re eliminating the decision points where things go wrong, where people choose what’s easy, not what’s right.
Ensuring policy keeps pace with tech
The transition to a truly secure enterprise can’t rely on technology alone. It must also be reflected at a policy level. Traditional access sharing when it comes to privileged access to critical systems often leaves gaps. For example, in instances when there are scheduled maintenance tasks to be performed on critical domain endpoints, employees rely on shared credentials or manual approval processes, where cognitive shortcuts lead to over-permissioned accounts and stagnant access rights.
To counter this, organizations are increasingly turning to passwordless access sharing through privileged access management solutions. These solutions streamline the process by automatically granting, revoking, and auditing access based on predefined policies. PAM solutions ensure that every access is just in time and precisely scoped, removing the need for human intervention.
Yet, even the best technical solutions can’t overcome a misaligned policy.
In this context, artificial intelligence steps in as a crucial enabler at the policy layer. IT administrators who are meant to supervise privileged access are also human and also go through similar cognitive biases, which would allot access based on previous instances. However, sometimes privileged users might have permissions that they have never used, which might slip under the radar, leading to standing privileges.
When artificial intelligence is introduced at this juncture to suggest dynamic privileged access policies based on real-time risk assessments and to detect anomalous behavior, it tends to these unnecessary cognitive interferences.
Recognizing the absurdity in enterprise password management
In The Myth of Sisyphus, Albert Camus tells an absurd story of a man condemned to push a boulder uphill forever, only to watch it roll back down each time. Camus uses this image to explore how, even in repetitive and seemingly meaningless tasks, we search for purpose.
In many ways, our daily interactions with security protocols, be it passwords, login prompts, phishing drills, and compliance checklists, feel a lot like Sisyphus' burden. We're expected to stay alert, follow a growing list of rules, and keep up with our actual work. But people don’t function well under constant pressure. Over time, fatigue kicks in, habits take over, and we look for workarounds, not because we don’t care, but because it’s human nature.
The solution is not to add more complexity; it's to rethink the system. Tools like passkeys, SSO, PAM, and AI do not just improve security. They’re philosophical corrections. They relieve the individual of this absurdity. In doing so, the boulder vanishes, and what remains is a system designed to reflect the reality of people's thought processes and cognitive capacities.
-END-
مواضيع ذات صلة
Netflix releases the legacy trailer and key art for Squid Game Season 3 Coming June 27, 2025
Rashad Iskandrni
Netflix released the legacy trailer for
Squid Game S3. This marks the final trailer to be released ahead of the season
finale launching on June 27.
The Key Art of player 456 (Lee Jung-jae) and Front Man (Lee Byung-hun) was also released a day
before the trailer.
Logline:
The third and final season
of Squid Game follows Gi-hun (Lee Jung-jae) after losing his best friend in the
game and being driven to utter despair by The Front Man (Lee Byung-hun), who
was hiding his true identity to infiltrate the game. Gi-hun persists with his
goal to put an end to the game, while the Front Man continues onto his next
move and the surviving players' choices will lead to graver consequences with
each round. The world eagerly awaits to see the grand finale written and
directed by Director Hwang Dong-hyuk, who has vowed to bring the epic story to
its deserved closure. Can we hope for humanity in the cruelest of realities?
Fans all over the world are counting the days until the final answer is
revealed.
Director Hwang Dong-hyuk,
who made history at the 74th Primetime Emmys®, becoming the first Asian to win
Outstanding Directing for a Drama Series, once again helms the series as
director, writer, and producer. Season 3 stars Lee Jung-jae, Lee Byung-hun, Yim
Si-wan, Kang Ha-neul, Wi Ha-jun, Park Gyu-young, Park Sung-hoon, Yang
Dong-geun, Kang Ae-sim, Jo Yu-ri, Chae Kuk-hee, Lee David, Roh Jae-won, and Jun
Suk-ho, with special appearance by Park Hee-soon.
WRITER/DIRECTOR: Hwang Dong-hyuk
EXECUTIVE PRODUCER: Kim Ji-yeon, Hwang
Dong-hyuk
PRODUCED BY: Firstman Studio
KEY CAST: Lee Jung-jae, Lee Byung-hun, Yim Si-wan, Kang Ha-neul, Wi
Ha-jun, Park Gyu-young, Lee Jin-uk, Park Sung-hoon, Yang Dong-geun, Kang
Ae-sim, Lee David, Choi Seung-hyun, Roh Jae-won, Jo, Yu-ri, Won Ji-an, Lee
Seo-hwan, with Gong Yoo
About Netflix:
Netflix is one of the world's leading
entertainment services, with over 300 million paid memberships in over 190
countries enjoying TV series, films, and games across a wide variety of genres
and languages. Members can play, pause and resume watching, as much as they
want, anytime, anywhere, and can change their plans at any time.
Watch
the legacy trailer لعبة الحبّار: موسم 3 | مقدمة الألعاب الختامية
| Netflix
منذ يوم . News
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Egyptian, Chinese music shine at NMEC concert
Rashad Iskandrni
The
National Museum of Egyptian Civilisation (NMEC) was filled with a vibrant
atmosphere of joy and unity as Egyptian and Chinese musicians graced the stage
for a special concert entitled “Conversation and Connection: Music Connects the
World.”
Organised in partnership with the Chinese Cultural Centre in Cairo, the event drew guests, dignitaries, and performers from both nations in a heartwarming celebration of shared cultural heritage.
Dr.
Eltaysb Abbas, CEO of the museum, spoke about the profound ties between Egypt
and China, two ancient civilisations with histories stretching back millennia.
“Music is one of the most essential threads in the fabric of any civilisation,” he said.
“Through
music, we express both joy and sorrow, and it plays a vital role in our
traditions, rituals, and day-to-day life. Across time, music has been a key
channel for human connection, weaving us together even when separated by
geography or language.”
Dr.
Abbas also emphasised the museum’s commitment to celebrating not just the
physical artifacts of Egypt’s grand past, but the intangible cultural treasures
that continue to bring people together, including music.
“It’s every person’s right, no matter where they are, to connect through the universal language of music,” he added, highlighting the museum’s aim to foster understanding and friendship among all civilisations.
Echoing
these sentiments, the Chinese Ambassador to Egypt, Liao Liqiang, lauded both
nations as proud standard-bearers of civilisation, praising their mutual
respect and commitment to appreciating the world’s rich tapestry of cultures.
He mentioned Chinese President Xi Jinping’s
“Global Civilisation Initiative,” a call to strengthen dialogue and learning
between cultures, a vision that has found a strong partner in President Abdel
Fattah El-Sisi, who recently affirmed that “human civilizations are meant to
complement and benefit each other, not to create conflict or war.”
The
Ambassador also pointed to the significant role Egypt played in supporting the
creation of the International Day for Dialogue among Civilisations, as well as
regional cooperation through the China-Arab Centre for the Global Civilisation
Initiative, in partnership with the Arab League. These joint efforts, he said,
showcase the promise of collaboration in building global peace and
understanding.
The
evening’s performances swept the audience into a world of sound, with Egyptian
and Chinese musicians enchanting listeners with both traditional melodies and
modern arrangements, a reflection of how music continues to evolve and bring
new generations together, blending the richness of the past with the vibrancy
of the present.
On the
sidelines of the event, representatives from the Chinese Culture Centre warmly
showcased a variety of their activities and products, inviting guests to learn
more about Chinese traditions. Adding to the vibrant atmosphere, an Egyptian
tannoura performance also took place and was met with enthusiastic praise from
the attendees, who were captivated by its colourful display and lively rhythms.
Both highlights beautifully reflected the evening’s spirit of cultural exchange
and shared appreciation.
-End-
منذ يوم . News
Your Smartphone Camera Now Gets What You’re Looking At — and Responds
Rashad Iskandrni
Riyadh, Saudi Arabia – June 11, 2025 - Today’s mobile imaging goes beyond just a high-quality lens
or advanced sensor — it demands seamless integration of hardware, software and
AI. That’s why Samsung Electronics approaches camera innovation as a holistic
system, where each advancement is supported by tightly integrated technologies.
This unified vision allows Galaxy devices to continuously redefine mobile
photography, empowering users to capture, create and communicate more
meaningfully.
As AI evolves from text-based prompts to multimodal
understanding, Galaxy devices are becoming smarter — able to get what you’re
looking at and respond to situations. The camera is at the heart of this
transformation. More than just a tool for capturing images, coupled with
enhanced AI-powered features, the Galaxy camera is now part of the intuitive
interface that turns what users see into understanding and action.
When paired with the flexible, expansive screen of a
foldable, this experience becomes even more powerful, dynamic and immersive.
Because innovation means nothing without trust, privacy is built into every
layer helping to ensure that data is protected at all times.
Stay tuned. The camera will only get smarter — helping
users capture life’s
moments more vividly and make everyday experiences more seamless, personal and
impactful.
The Ultra experience is ready to unfold.
منذ يومين . News
flynas Celebrates Launching Direct Flights Between Jeddah and Damascus • As the 2nd route that connects Syria to Saudi Arabia.
Rashad Iskandrni
flynas, the leading low-cost airline in the world and the best LCC in the Middle East, celebrated launching direct flights Between Jeddah and Damascus on Thursday, June 12, following the launch of Riyadh to the Syrian capital last week, becoming the first Saudi airline to connect the two countries in 12 years, further expanding its network in line with flynas growth and expansion plan, launched under the title "We Connect the World to the Kingdom," in parallel with the objectives of the National Civil Aviation Strategy to enable national air carriers to contribute to connecting KSA with 250 International destinations and to accommodate 330 million passengers and to host 150 million tourists yearly by 2030 and the objectives of the Pilgrims Experience Program (PEP) to facilitate access to the Two Holy Mosques.
An inaugural ceremony was held at King Abdulaziz International Airport in Jeddah on Thursday, June 12, attended by representatives from flynas and the Jeddah Airports Company, which manages and operates KAIA. Travelling guests on the departing inaugural flight to Damascus were welcomed with giveaways.
Resuming flights to the Syrian capital confirms flynas' commitment to strengthening air connectivity between the two brotherly nations, as the leading LCC has been a pioneer in providing air routes between the Kingdom and various Syrian cities. flynas previously operated direct flights from Riyadh and Jeddah to Damascus, Aleppo, and Latakia.
flynas operates 139 routes to more than 70 domestic and international destinations in 30 countries with more than 2000 weekly flights and has flown more than 80 million passengers since its launch in 2007, with the aim to reach 165 domestic and international destinations within its growth and expansion plan, and in line with the objectives of Vision 2030.
Passengers traveling with flynas can book their flights through all flynas booking channels: www.flynas.com, the flynas app, the call centre (920001234), or travel agents.
منذ يومين . News
Majid Al Futtaim and Huawei Redefine On-the-Go Shopping with Carrefour Smartwatch App
Rashad Iskandrni
Dubai, United Arab
Emirates, June 12, 2025: Majid Al
Futtaim Retail, which owns the exclusive rights to operate Carrefour in the UAE, announces its partnership with Huawei, a global
leader in technology and innovation, to launch the Carrefour Smartwatch App on
the newly released HUAWEI WATCH 5, powered by HarmonyOS. This is a bold step in
reimagining the retail experience for Carrefour customers. The
collaboration will bring real-time services directly to customers’ wrists,
blending smart mobility, personalisation, and convenience.
Designed for the
mobile-first customer, this initiative introduces a new era of on-the-go
retail, where users can access Carrefour’s most essential features instantly
through wearable technology. With HarmonyOS integration, the app delivers
smooth, intuitive experiences that support a smarter, more connected lifestyle.
The app will also allow users to track orders in real time, manage their SHARE
rewards — Majid Al Futtaim’s loyalty programme in the UAE — locate nearby
Carrefour branches effortlessly, and receive personalised promotions along with
the latest weekly deals, all conveniently from their watch, on the go.
Günther Helm, Chief
Executive Officer at Majid Al Futtaim – Retail, commented: “With the global wearable
technology market projected to more than double over the next five years[1], Majid Al Futtaim believes there is
an opportunity to reshape retail around evolving lifestyles with convenience at
the heart of how people live, connect and shop. As we continue building a
retail foundation that is truly fit-for-future, the launch of the Carrefour
Smartwatch App, in collaboration with Huawei, is an important milestone. It reflects
our commitment to delivering highly personalised, seamless experiences,
allowing customers to interact with Carrefour in smarter, more convenient ways,
whether they’re at home, on the move, or in-store. This is convenience
redefined for a digital-first generation.”
William Hu,
Managing Director of Huawei Consumer Business Group for Middle East and Africa
Eco-Development and Operation, added:
“As a global technology leader, Huawei is committed to expanding the
capabilities of its ecosystem. By integrating Carrefour’s services into our
HarmonyOS-powered wearables, we’re offering users across the region, smarter,
more seamless daily experiences.”
The Carrefour
Smartwatch App is now available on the HUAWEI WATCH 5 and will soon
roll out to other Huawei smartwatch variants, including the WATCH GT 5 and WATCH
GT 4, ensuring wider reach across the region.
- ENDS -
Note to the Editor: The legal name of this
company is “Majid Al Futtaim” and should not be shortened or replaced by an
acronym to avoid confusion with another business entity.
Disclaimer: All facts and figures in this release are
accurate at the time of issuance.
About Majid Al Futtaim Retail:
Founded in 1992, Majid Al Futtaim is an
Emirati-owned, diversified lifestyle conglomerate operating shopping malls,
communities, retail and leisure outlets, across the Middle East, Africa and
Asia. The Group employs 43,000 people, with owned assets valued at US$19
billion, and has the highest credit rating (BBB) among privately held
corporates in the region.
Majid Al Futtaim Retail holds the
exclusive rights to operate Carrefour across 12 markets in the Middle East,
Africa, and Asia, with a network of over 390 stores. It is also the owner and
operator of HyperMax, a new grocery retail brand with 44 locations in Jordan
and Oman. Additionally, the Group operates Supeco, its latest grocery retail
concept—a low-cost hybrid model that combines a traditional supermarket with a
wholesale warehouse—across 15 locations in Egypt, and Myli, the Group’s health
and beauty brand, operating in 12 stores across Asia and North Africa.
To meet the growing needs of its diverse
customer base and communities, Majid Al Futtaim Retail offers omnichannel
customer experiences tailored to the needs of the modern consumer. Through its
innovative physical and digital customer services, Majid Al Futtaim Retail
provides access to an unrivalled choice of quality products, at unbeatable
value for over 700,000 customers it serves daily.
Aligning with the Group’s commitment to
support local economies, local producers and suppliers, Majid Al Futtaim Retail
resources over 80 percent of its products from the region.
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The Lighthouse Debuts in Riyadh’s Diplomatic Quarter A Hub for Mediterranean Dining, Crafted Cocktails, and Cultural Connection
Rashad iskandrni
Riyadh, Saudi Arabia – 2025 – The Lighthouse, celebrated for its
refined yet approachable Mediterranean dining and vibrant cultural ethos,
announces the opening of its first outpost in Riyadh’s prestigious Diplomatic
Quarter. This marks the brand’s highly anticipated debut in Saudi Arabia,
following acclaimed venues across the UAE.
Set within the heart of Riyadh’s Diplomatic Quarter, The Lighthouse Riyadh brings the brand’s signature blend of culinary innovation, thoughtful design, and community-driven spirit to the Kingdom. The venue features a harmonious mix of indoor and al fresco spaces, designed to welcome guests from early morning breakfasts to lively evening gatherings.
Mediterranean with a Twist
The menu at The Lighthouse Riyadh is a
celebration of the Mediterranean, with a focus on Eastern Mediterranean
flavors. It’s a menu designed for lingering conversations and shared enjoyment,
inviting guests to settle in and stay a little longer.
While mornings might begin with their
Muhammarrah Eggs or a bowl of Greek Yogurt and Homemade Granoala, the all-day
offering deftly transitions from day to night as the hours progress.
Guests can enjoy signature dishes such
as the Truffle Rigatoni or Harissa Crusted Seabass, alongside vibrant mezze
like small plates such as their Lentil Salad with pickled vegetables, Short Rib
Katayefs and Chicken Musakhan Rolls. The selection of salads, sandwiches,
pizzas and dessert ensures there's something for everyone, at any time.
Coffee & Mocktails
The Lighthouse Riyadh embraces coffee
culture with a carefully selected range of specialty coffees that complements
the dining experience, offering a caffeine-fueled journey from morning to
night.
Guests can savor single-origin
pour-overs, expertly prepared espresso drinks, and signature brews such as the
Pistachio Frappé, the Brûléed Cappuccino or even enjoy a zero-proof Espresso
Martini.
And for those who prefer to forgo the caffeine buzz, the mocktail menu is designed to offer complexity, refreshment, and a perfect pairing for the menu’s Mediterranean flavors. Highlights include Isabella – a passion fruit and pomegranate concoction, and Rosa – a refreshing lemonade made with rose essence from Taif.
Design: Where Heritage Meets Modern
Sophistication
The Lighthouse Riyadh’s interiors, designed
by the renowned London-based firm Archer
Humphryes Architects with a celebrated portfolio that includes cultural hot
spot Koko in Camden, the Chiltern Firehouse, and the Peninsula London, are a
striking fusion of cultural heritage and modern sophistication. Drawing
inspiration from the surrounding environment in DQ the design achieves a
balance between timelessness and contemporary flair. The space is anchored by
natural materials such as wood and lava stone, which, together with a
remarkably intricate ceiling design and open kitchen layout, create a warm,
inviting atmosphere grounded in craftsmanship and sustainability.
Every detail has been meticulously
considered: furniture and lighting selections from Gubi, Another Country, Flos,
and Serax bring elegant simplicity and sculptural presence, while a
thoughtfully curated color palette adds subtle personality and depth. The
environment is further enriched by original artworks from Riyadh-based
multidisciplinary artist Nasser Al Mulhim, whose vibrant pieces, blending
geometric and organic forms, reflect the artist’s exploration of spirituality
and the human psyche.
The result is a sophisticated yet approachable setting where heritage and innovation coexist seamlessly. The design encourages guests to linger, discover, and connect, making The Lighthouse Riyadh not just a dining destination, but a cultural hub where every detail enhances the overall experience.
Community-Driven Cultural Programming
True to its roots, The Lighthouse Riyadh
will host a dynamic calendar of community activations, from weekend brunches
and live podcasting to evening DJ sets, transforming the venue into a social
and cultural hub for the Diplomatic Quarter. This approach reflects the brand’s
enduring commitment to fostering connection, creativity, and collaboration
within every community it serves.
END
About The Lighthouse
Established in 2017 in Dubai Design
District, The Lighthouse has become a cornerstone of the UAE’s dining scene,
renowned for its unique blend of casual yet refined dining. Attracting a
diverse audience from the arts and culture sectors, The Lighthouse is
recognized for its Mediterranean-inspired menu and relaxed, sophisticated
service style.
Rooted in the spirit of Virginia Woolf
and the Bloomsbury Set, The Lighthouse embodies a philosophy centered on
engaging conversations and freshly prepared meals shared among friends. This
ethos is reflected in every aspect of the brand, from its thoughtfully curated
retail offerings to its role as a cultural hub, hosting events and a podcast
that fosters collaboration and creativity.
The Lighthouse’s reach has expanded to
several licensed locations under the name 'The Lighthouse Restaurant &
Bar,' including Dubai Design District, Yas Bay Waterfront in Abu Dhabi, Dubai
Hills, and most recently, Riyadh. Guests can enjoy a refined setting with a
carefully curated selection of mocktails, cocktails, and beers. Additionally,
The Lighthouse’s Catering and Events Management teams provide tailored
services, ensuring each event reflects The Lighthouse’s commitment to quality
and creativity.
The Lighthouse is more than just a
dining destination; it is a space where food, design, and community come
together, making it a distinctive venue in the region.
منذ 3 أيام . News